As president of World Class Sports, Don Franken has connected more than 5,500 athletes with leading campaigns since 1982. Now, he’s rewriting the playbook through influencer partnerships and digital engagement. With strategy and confidence from the Goldman Sachs 10,000 Small Businesses program, Don is positioning his company for its next phase of growth.
“We’ve really had to innovate, and I knew I needed more training. I chose 10,000 Small Businesses, which felt like an MBA on steroids. The program helped me stay focused during difficult times and connected me to ICIC’s incredible network of business leaders and alumni programming.”
