Kenya Brooks-Jones and Kevin Jones, co-founders of Jones Software Corporation (JSC), are revolutionizing learning through AI-powered innovation. Their Velocity platform uses adaptive technology to transform education. This vision earned them the inaugural Intuit Innovation Award and reflects what’s possible when purpose meets persistence.
From the start, Kenya Brooks-Jones and Kevin Jones envisioned JSC as a catalyst for change in education. What began as a simple idea evolved into a cutting-edge platform that reshapes how learners engage with technology and knowledge.
Building a Learning Revolution
Based in Chicago, JSC develops AI-powered, cloud-based learning management ecosystems for K–12, higher education, and workforce development. Its flagship Velocity Learning Management Ecosystem, uses predictive analytics and AI copilots to deliver personalized learning experiences. The platform’s “3Ps”—predict outcomes, profile learners, and personalize performance—power an adaptive system that scales across industries.
“Innovation for us isn’t just about new products—it’s about reimagining how people learn, work, and grow.” — Kevin Jones
Scaling Innovation Through Community
Early in their journey, the founders recognized the need for a strong community and ecosystem. Introduced to ICIC in 2019, the team joined the Inner City Capital Connections (ICCC) program to strengthen growth strategies and expand access in under-resourced communities. Through ICCC, JSC received mentorship, strategic networking, and financial education—critical tools that helped the company scale its mission and reach. Kevin says,
“The ICCC program equipped us with the tools, insights, and connections needed to further our mission of delivering AI-powered learning solutions and driving economic development through workforce training.” — Kevin Jones
A Milestone in Innovation
JSC’s commitment to innovation earned the company the inaugural Intuit Innovation Award at ICIC’s 2025 Innovation Summit. The honor recognizes businesses demonstrating exceptional innovation and measurable impact. JSC stood out for its pioneering work in AI education, including JSC’s work with Microsoft Copilot, the #Buildfor2030 campaign, and partnerships with Code.org and Minecraft Education to expand access for underserved communities.
“We’re honored not just to receive the Innovation Award from Intuit, but to ICIC. It’s a reflection of what’s possible when purpose meets persistence,” says Kenya, president and CIO.
Impact That Resonates
Since 2020, JSC has impacted more than 30,000 learners through Velocity, achieving:
- 85% improvement in learner engagement
- 92% corporate user satisfaction
- 22% increase in student assessment scores
- 40% faster onboarding with adaptive AI
Beyond the metrics, the real impact is personal: students and workers gaining skills to succeed in rapidly evolving industries. Through the JSC Cares program, the company provides access to high-quality education for underserved communities, reinforcing its commitment to expanding opportunity.
“Technology becomes transformational when it meets people where they are.” — Kenya Brooks-Jones
Looking Ahead
Over the next five years, JSC aims to train 1 million learners globally in AI, cybersecurity, and cloud computing. With continued collaboration through ICIC and partners such as Microsoft, the company is working to ensure more learners have access to the tools of tomorrow.
“Innovation doesn’t come from having everything—it comes from believing something better is possible.” — Kenya Brooks-Jones